24th March 2026
The market for Intelligent Transport Systems (ITS) in public transport across Europe and North America is entering a steady growth phase, driven by digitalisation, electrification, and rising passenger expectations. According to new research by Berg Insight, the combined market is projected to reach €4.9 billion by 2030. Europe currently leads the segment, with ITS deployments valued at €2.6 billion in 2025 and expected to grow to €3.3 billion by the end of the decade at a CAGR of 5.3%. Meanwhile, North America is forecast to expand from €1.2 billion to €1.6 billion during the same period, growing at a similar pace. This growth reflects increasing investments in smarter, more connected public transport ecosystems that rely heavily on real-time data and automation.
A key driver behind this expansion is the rapid electrification of public transport fleets, which requires advanced ITS solutions to manage operations efficiently and ensure service reliability. At the same time, passengers are demanding more seamless travel experiences, including real-time updates, digital ticketing, and improved accessibility. This has positioned ITS platforms as essential tools for transit agencies looking to modernise infrastructure and improve service quality. The market is highly competitive, with major players such as Trapeze Group, INIT, Clever Devices, and Conduent leading deployments across regions. In addition, OEMs like Volvo Group and Daimler Truck are increasingly offering connected solutions to support fleet management.
However, as public transport systems become more interconnected, cybersecurity is emerging as a critical concern. With multiple digital interfaces linking vehicles, infrastructure, and control systems, vulnerabilities can expose networks to potential cyber threats. Industry experts warn that robust cybersecurity frameworks will be essential to safeguard operations and ensure passenger safety. Overall, the ITS market is evolving into a cornerstone of future mobility, enabling smarter, safer, and more efficient public transport networks.
