Wirecard Enters Into Strategic Partnership With HERE Mobility
Wirecard, a payment service provider, is collaborating with HERE Mobility, to jointly develop integrated B2B2C payment and mobility services. HERE Mobility is the mobility unit of HERE Technologies, a location platform services company owned by automotive companies including Audi, BMW and Daimler. HERE Mobility operates an open and competitive smart mobility marketplace for all transportation services.
The companies will collaborate on a variety of projects aimed at capitalizing on the payment and geolocation services they already offer, including innovation cases in the area of predictive mobility services. Wirecard sees “Commerce on the Move” as a new megatrend and expects a transaction potential of over EUR 10 billion per year via its platform when all services are rolled out.
An initial project will be to integrate HERE Mobility’s Marketplace into boon.PLANET, Wirecard’s digital banking and payment app. As a result, boon.PLANET users will be able to search, book and pay for rides using the embedded HERE Mobility Marketplace without leaving the app.
Wirecard’s intelligent digital platform will be able to process customers’ geolocation and mobility profiles for additional value added services. Additional projects include offering mobility services with an integrated payment flow for merchants in the travel and leisure industry, including airlines, hotels, restaurants and stadiums. Furthermore, the companies plan to work together in the area of personalized data solutions for businesses and end-consumers leading for example to predictive ride services. It is also planned for Wirecard to act as payment service provider for HERE Mobility.
The cooperation comes at a time when MaaS (Mobility-as-a-Service) solutions, such as platforms where users can book public and private transportation services without the need of a personal vehicle, are entering the market on a global scale.
Source: Press Release