Dealertrack F&I and Tekion announced the launch of a new Digital Contracting integration between the two platforms that allows users to deliver an improved digital car buying experience. Dealerships using Tekion’s Automotive Retail Cloud platform will now be able to complete the entire deal process digitally in one system – providing greater ease with less effort.
“Seamless integration between systems is so important in today’s automotive retail environment,” said Guru Sankararaman, CFO and VP of Operations at Tekion. “We’re happy to work with Dealertrack F&I to improve the buying experience and increase operational efficiency for dealers.”
Systems lacking integrations cause inefficiencies that can hamper a dealership’s profitability. Disconnected systems too often require dealership staff to manually input customer and deal information multiple times, creating a longer process to electronically contract.
With this new integration, dealerships can now provide customers with a frictionless online and in-store purchasing experience. Retailers are able to save time and cut down on manual paperwork – from credit application to contract submission, including the ability to remotely sign paperwork.
“Dealertrack is dedicated to open integration because streamlined digital workflows are essential to today’s online car shopping experience for retailers and buyers alike,” said Kait Gavin, Vice President of Dealer Services, Dealertrack F&I Solutions. “Together, Dealertrack F&I and Tekion can enable more dealerships who are looking to stay ahead of the competition.”
Importantly, the new Digital Contracting process complements the Digital Retailing integrations available to Tekion that can provide dealerships with all the tools needed for a fully online car buying experience. 75% of all digital contracting deals during May 2021 utilized DMS integrations to import deal data into their F&I workflow. (Source: Dealertrack data: May 2021)
