Pune, 13 March ‘24: Varroc, an Indian manufacturer of automobile parts, announced the appointment of Dixit Roy Mahidhara as Chief Executive Officer of its subsidiary CarIQ Technologies Private Ltd. CarIQ provides a connected vehicle platform for car manufacturers, insurance companies and telecom providers. Mahidhara brings experience and expertise to this critical role and will play a key role in driving the future of connected vehicles at Varroc.
In his new role, Mahidhara will report to Arjun Jain, CEO, Varroc, and will be responsible for the growth and strategic direction for CarIQ.
Commenting on the appointment, Arjun Jain, CEO, Varroc, said “I am delighted welcome Dixit onboard at Varroc. I am confident that the blend of his strong experience in the SaaS space. His passion and energy for automotive and connectivity will enable CarIQ to set the benchmark in the connected vehicle market. Moreover, the fundamental strength of the Varroc Connect product supports this belief.”
On his appointment, Dixit Roy Mahidhara said, “I am thrilled to join CarIQ at this pivotal stage of its evolution, backed by parent company Varroc, renowned tier I supplier in the Auto industry. Furthermore, being the third largest Automotive Market, India is at the forefront. India has strong growth drivers like infrastructure development, EV revolution, and widespread digital disruption. There’s vast potential for platform players like us (CarIQ) to address significant challenges in the auto-tech sector. Moreover, I am excited to lead the talented teams and embark on this journey of growth.”
Mahidhara brings over 25 years of experience in the technology industry. His experience spans products, business models, customer segments, and competitive landscapes, reinforcing his commitment to leveraging technology for impactful change.
In his long-standing career, Mahidhara has worked with organizations such as Cloud Software Group, Citrix, Adobe, and Hewlett Packard.
Varroc acquired CarIQ in 2019 to enhance its standing in the connected vehicle market. Since then, the company has experienced growth by onboarding thousands of users onto its platform. Additionally, Varroc has secured strong OEM and BFSI customers leveraging its platform to solve their business challenges.
