BANGKOK/JAKARTA, Sept 19 (Reuters) – China’s BYD (002594.SZ) has been on a tear in Southeast Asia, shooting past rivals including Tesla (TSLA.O) to take more than a quarter of the share of EVs sold in the region.
Along with attractive prices, BYD’s early success is based on a pattern of distribution partnerships with large, local conglomerates that have allowed the carmaker to expand reach, test consumer preferences and navigate complex government regulations in the region, officials from three partners and analysts said.
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