Press Release, 31 January 2025
Ather Energy Limited, a manufacturer of Electric 2-wheelers in India, released its year end recap data for 2024 capturing various trends regarding the usage of its electric scooters across India. The recap highlights the riding behaviours across cities with Tier 1 cities clocking lesser distances compared to multiple other cities. It also explores the adoption of Ather’s smart, connected features such as Live Location Sharing, which is seen to have a higher usage in the evening hours, and sheds light on the availability of charging infrastructure in the country.
In 2024, with a fleet size of 3,41,113 scooters, Ather users collectively rode 2.39 billion kilometers, thus saving the consumption of ₹6.2 Billion worth of petrol and preventing 64.84 million kilograms of CO2 emissions.
How India Rides
- Multiple Cities Outshine Tier 1 Cities: Riders in many cities covered significantly higher distances daily, averaging 33.67 km in Tiruppur, 33.50 km in Malappuram, and 33.41 km in Kozhikode, compared to 19.47 km in Bengaluru and 19.29 km in Mumbai.
- Speedier Rides in Many Cities compared to Tier 1 cities: Many cities saw higher average speeds, with riders clocking faster trips than many Tier 1 cities. For instance, the daily average speed in cities such as Aluva was 24 kmph, in Margao was 23.40 kmph, in Udupi it was 22.53 kmph and in Panaji it was 22.04 kmph. On the other hand, in cities such as Mumbai the daily average speed was 15.88 kmph and in Bengaluru it was 16.83 kmph.
- Morning vs. Evening Rush Hours: Average speeds during morning rush hours were 20% higher than evening rush hours.
- Horn usage: The quieter cities like Aizawl recorded just 2 horns per hour, while cities like Kolkata, Howrah and Attapur saw over 60 horns per hour.
Feature usage
Software features are a key aspect in electric vehicles. So, to understand the usage patterns of its software features, Ather analysed the feature usage for 1 week (November 17th-23rd 2024) in the year. The analysis highlighted how riders have incorporated features into their daily journeys. Some of the key insights derived from this data include:
- Navigation Usage: Interestingly, 39% more users use navigation for rides during 5PM -8 PM compared to 7 AM -11AM.
- AutoHoldTM is widely used in cities with steep terrains, providing riders with better control when stopping on inclines.
● Highest engagement (over 20 per hour): Kathmandu, Aizawl, and Shillonglead, with frequent usage due to their hilly landscapes.
● Lower engagement (less than or = 3 per hour): Cities like Jhansi and Gwalior show minimal need for AutoHoldTM, likely due to their flatter terrain. - Live Location Sharing: Riders are staying connected and safe with Live Location Sharing. This feature really gets a workout between 5 PM and 8 PM, probably when everyone’s heading home and sharing their whereabouts with loved ones. There are 45% more people that used Live Location Sharing during that period compared to the morning period between 7AM – 11AM.
- Ping My Scooter: 93 percent more people used Ping My Scooter to quickly locate their parked scooters during the peak hours of 5PM – 8PM compared to the morning rush hour of 7AM – 11AM.
Ecosystem
In 2024, Ather Energy continued to strengthen the EV ecosystem with the expansion of its charging network, while also focusing on user experience. 799 fast chargers were added in 2024 and the Ather Grid network expanded to 2,583 fast chargers nationwide.
Ather’s charging infrastructure also connects metro cities to various spots, such as:
● Delhi to Agra, Dehradun, Rishikesh, Chandigarh and Rohtak
● Mumbai to Lonavala, Pune and Alibaug
● Bengaluru to Nandi hills and Hosur
● Ahmedabad to Vadodara and Surat
About Ather Energy Limited
Ather Energy Limited is an electric vehicle manufacturer founded in 2013 by IIT Madras alumni Tarun Sanjay Mehta and Swapnil Babanlal Jain. In 2018, Ather launched its electric scooter, the Ather 450, which was followed by the Ather 450X in 2020.
Ather has also established a public charging network, called the Ather Grid, which is designed and built in India. Ather has installed over 2,500 fast chargers across India as of December 31, 2024.
