Genesys International Corporation has announced the launch of new start-up WoNoBo.com. It is a mapping platform that offers a 3D view of cities, similar to street view, and has been incubated with a $35 million investment over the last few years by Genesys.
Users will be able to search, explore and share ‘points of interest’ across the length and breadth of the country. At launch, the service will be available for 12 major Indian cities and will soon be expanded to 54 cities.
WoNoBo.com also announces a tie-up with Incredible India, Ministry of Tourism, Government of India, for the launch of Walking Tours, a unique and exciting product that will enable users to navigate and route their way through cities based on a number of interesting themes.
Parvez Dewan, Secretary, Ministry of Tourism said, “The Ministry of Tourism is delighted to partner with WoNoBo.com for its Walking Tours platform, one of the first such initiatives undertaken by any tourism ministry. We believe this innovative service – aimed at boosting tourism and tourism-driven commerce across our most visited cities – will add a completely new flavour to our highly successful Incredible India campaign.”
WoNoBo.com also offers several other services. One enables users to illustrate, using 360-degree views, the colourful, chaotic, dramatic lives they lead in different corners of the country. It also offers guides, created by users as well as experts, showing locals where to eat, what to shop for, where to take your children while visiting and a lot more.
Commenting on the launch, Sajid Malik, CMD, Genesys International, said “Decades of global experience in the geospatial domain have enabled us to build India’s first and most comprehensive navigation platform that also incorporates social media. We are confident that WoNoBo.com will be a major value creator for an entirely new ecosystem of businesses in the years to come.”
“We are the first urban chronicle of today’s India, having mapped panoramic imagery of thousands of square kilometres and close to 10 million places of interest across the country. We also continue to update the platform. On the one hand, this new media service will provide an innovative dimension for users to share stories and build communities; on the other, it will provide local businesses a unique platform to offer a plethora of services,” he added.