Telematics Wire got into conversation with Vinod Sood, Managing Director, Hughes Systique Corporation (HSC). In the interview, Mr. Sood talks about different aspects of automotive telematics.
TW: Can you share your views on Hughes offerings and services in automotive telematics space?
Vinod Sood: HUGHES Systique Corporation (HSC), part of the HUGHES group of companies is a leading provider of Outsourced Product Development and Engineering R&D services in the Communications, Automotive, Multimedia and IoT domains. HSC has been offering product development services to Automotive OEM and Tier1/Tier2 suppliers for quite some time now. We have vast experience in multiple Automotive grade product development which includes In-Vehicle Infotainment System, Connected Cloud solution & ADAS system. We have developed advanced Connected Car Cloud -solution accelerator for our customer in the form of a ready to use cloud system. Machine Learning modelling & inferencing with telematics data can be very easily performed on the Connected Cloud platform. HSC has been a part of NVIDIA Autonomous Driving software development program and have deep experience in Autonomous Vehicle software development.
TW: Software seems to be increasingly dominating the automotive telematics space, comment.
Vinod Sood: Yes that is true to a large extent. A vehicle and its hardware provides the base platform. But feature innovations are possible majorly through software. Upgradability is one of the key factors to consider for software. Earlier there was very limited scope of software upgrade on vehicles but now as connectivity has become an integral part of a vehicle’s features, OTA’s are possible thatallowsnew features to be rolled out over the lifetime of the vehicle.
TW: Automotive will be vulnerable to cyber attacks and intrusion in cloud services, how could the threat/loss be negated/minimized?
Vinod Sood: As connectivity becomes integral part of vehicle, it will inevitably become vulnerable to cyber-attacks. There are multiple ways to handle this issue. Platform Virtualization is one of the key approaches where critical software related to vehicle control runs on a partition and user related application run on a different partition. There are other solutions being developed which use advance machine learning techniques for threat detection and prevention.
TW: Where are we (India) in terms of development and adoption in the field of connected cars?
Vinod Sood: India is a unique market that is highly competitive and very price sensitive. The concept of connected cars in an Indian context is still at a nascent stage. We need to make a good value proposition for end customer to enable adoption. Data driven services are going to play a major role in it. Intelligent analytics is to be done on various forms of data collected from the vehicle and new services need to be offered to end customer. UBI is a good example of next generation data driven services.
TW: With so many autonomous vehicle open source software being released, what next is in store?
Vinod Sood: Autonomous vehicle open source software works as the basic platform to the next set of feature innovations. These innovations will be crafted on the premise of providing safety and comfort to passengers in a cost-effective manner.
TW: How do you visualize the connected car market in near future?
Vinod Sood: Data analytics and knowledge generation will be the key to the connected car market. As the vehicle starts having built-in connectivity, there will be a huge amount of data that will be generated. Automotive Industry would require good infrastructure for processing, storage, encryption and enrichment of data generated by vehicle operations. The data needs to be categorized under several heads and intelligence built to use this data to provide actionable inputs. This is where the connected car industry market will start gaining traction and lead to wider adoption.
TW: Where do you see mobility in next couple of decades?
Vinod Sood: Shared mobility is a trend that is getting increasingly popular and mobility as a service is also in the offing. More data-driven and personalized services will be offered to the customer by the automobile companies. The automobile profits will likely migrate towards service providers. So, car manufacturers may not only stop at just selling the cars, but they will also evolve as mobility services provider in the years to come.