MG Motor India has entered into a partnership with the Indian Institute of Technology (IIT) Delhi for developing technologies and applications to boost in-car child safety.
The partnership was announced at the FITT (Foundation for Innovation and Technology Transfer) silver jubilee function held at IIT Delhi campus on 28th July 2018.
MG Motor India is a fully-owned subsidiary of China’s largest carmaker SAIC Motor Corporation and the Indian Institute of Technology (IIT) Delhi is one of the most prestigious technology institutes in India.
The project between the entities is titled ‘Geofencing for child safety through ECU control’ in which the IIT Delhi project team will be working on an application that will enable owners of upcoming MG cars in India to track and alert the whereabouts of their children, including their entry, exit in to the car as well as their seating position within the car. The application will also alert users if the car is driven beyond a pre-defined route map.
IIT Delhi engineers will also conduct research and development activities to explore other car features that enhance child safety.
Children are prone to injuries in a moving vehicle, in case of a crash or while braking hard, they are more susceptible to harm. Also, in India, there are no laws regarding the mandatory use of child safety seats in India. Considering all this it is a very significant step by the company to work in this direction.
Apart from this project, MG Motor India is also involved in various initiatives to promote innovation amongst students and start-ups in India. As part of its “MG Innovation Program”, launched in 2017, which is aimed at fostering a culture of innovation, the company in association with TiE Delhi had shortlisted 5-startups in the auto-tech space– CarIQ, Steradian Semi, Altigreen Propulsion Labs, Exploride and Zuper– for using their solutions in its future cars.
The company also conducted a hackathon on how to make transportation safer and cleaner with Navrachna University students in Vadodara, Gujarat, where its manufacturing facility is located, earlier in May this year.