Kia Motors presented its future mobility vision ‘Boundless for all’ at the 2018 Consumer Electronics Show (CES) in Las Vegas.The company also demonstrated a range of new technologies as part of its new ‘ACE’ strategy to make its cars more Autonomous, Connected and Eco/Electric. Kia’s ‘ACE’ strategy is based around three core elements, presenting Kia’s vision for future personal transportation:
- Autonomous – Kia plans to commercialize Level 4 autonomous driving technology, with ‘Smart City’ autonomous vehicle testing due to commence in 2021
- Connected – By 2025, Kia will adopt connected car technologies across every vehicle segment, and aim to make every single model a connected car by 2030
- Eco/Electric – Kia will introduce 16 new advanced powertrain vehicles by 2025, including a range of new hybrids, plug-in hybrids, and electric vehicles, as well as an all-new fuel-cell electric vehicle in 2020
Alongside these technologies, Kia announced its plans to roll-out its ‘WiBLE’ car-sharing service – launched in Korea in 2017 – to new regions from 2018, starting with Europe. The company plans to operate a large-scale test fleet for autonomous technology on public roads from 2019, paving the way for commercial production of the technology. Kia aims to commercialize Level 4 autonomous vehicles in smart cities from 2021 with a new Smart City pilot project.
Kia also announced that it plans to offer a total of 16 electrified vehicles by 2025, including a fuel-cell electric vehicle (FCEV) in 2020. The company also exhibited the Niro EV Concept at CES 2018. Created by Kia’s design studio in Korea, the Niro EV Concept is a fully-electric compact SUV. The concept’s new Active Pedestrian Warning System (APWS) features a combination of front view cameras, object recognition technology and front speakers. If the system detects a pedestrian or cyclist crossing in front of the car, the speakers sound an alert targeted specifically at that person, warning them of the car’s presence.
The Niro EV Concept is powered by a next-generation electric vehicle powertrain, using new production technologies earmarked for near-future EVs from Kia. Energy is provided by a high-capacity 64 kWh lithium-polymer battery pack, paired with a powerful 150 kW electric motor. The Niro EV Concept suggests a driving range of 238 miles (383 kilometers), with zero tailpipe emissions.
Kia is exhibiting its latest HMI technologies, autonomous drive features and the world’s first in-car 5G connection also. The infotainment and HVAC (heating, ventilation and air conditioning) systems are controlled by touch and gesture, with the steering wheel acting as a remote. The driver can ‘swipe’ along with a perforated leather area on the base of the two-spoke wheel, with different gestures serving to switch between favorite music tracks, turn up the volume, and adjust cabin ventilation settings. A digital dashboard display provides additional information to the driver, such as vehicle settings, powertrain status, and trip information.
The HMI allows drivers to ‘log-in’ to the vehicle using face and voice recognition. The facial and voice recognition technology, developed in collaboration with Amazon Web Services (AWS), welcomes drivers and adjusts vehicle settings based on preset individual preferences. Leveraging ‘Amazon Rekognition’ and ‘Amazon Polly’ – highly accurate facial analysis and voice services provided by AWS – the new system disables many of the car’s functions if the driver does not pass the identification process.
A second cockpit demonstrates in-vehicle 5G connection – with a real-time connection established between Las Vegas and Seoul, Korea. The 5G connection enables users to stream contents reliably into the car, linked to the exhibit’s infotainment system.