Analytics has now been emerging as an integral component of car sharing as it enables operators to gain greater insights on end-users’ habits, which are constantly evolving. Analytics also is the foundation for future services as the automotive market becomes more innovative and prepares for the next big thing – autonomous vehicles and robo-taxis. Considering the above-mentioned points Vulog Carsharing Technologies has announced the incorporation of advanced analytics into their offering to enable improved strategic decision-making. The product comprises 50+ dashboards to further improve customer success and profitability.
Using Vulog’s solution, operators can improve their services in the following ways:
Customer Segmentation: by categorizing customers, operators are able to identify their true end-users, from daily commuters to customers only using free-minutes offered by the operator.
Supply vs Demand Analysis: in essence, cars need to always be where the demand is. Vulog’s solution enables operators to draw trends from various locations, across multiple time periods, in a given city to enable repositioning of a fleet, thus maximizing revenues.
Fleet Maintenance and Customer Service: the key to an operator’s success is the optimization of fleet maintenance and service. Having tools to analyze these cost centers can make the difference between a profitable service and a non-profitable one.